There’s a lot that goes into creating a brand partnership on Instagram. The Instagram universe is a mysterious place. When scrolling through our feeds, it’s difficult to imagine the multitude of people involved in creating the content that comprises each post. But what if you could use your account as a platform for more than just personal gratification? What if you could use it to build your business and make money? The idea behind a…
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The city of Heidelberg is a popular tourist destination with a rich history and a vibrant community. It’s also home to some of the best cafés! Since moving to Heidelberg, I’ve made it a goal to get to know the best Heidelberg cafes. One way to get a sense of living in Heidelberg is by visiting its cafes. If you’re looking for an authentic coffee shop experience, then you’ve come to the right place. We’ve…
TikTok has established itself as one of the most widely used social networking sites. TikTok remained the most downloaded app in both 2020 and 2021. The app’s popularity shows no signs of waning in 2023. In 2020, when I first started using TikTok, I devoted much too much time to studying dances; I even practiced some of them while wearing my wedding dress. Despite the attention I received after my wedding, which included a Snap…
Do you want to increase the number of times your email subscribers interact with you? Or use email marketing automation to churn out sales automatically. Or perhaps you wish to draw attention to previously published articles on your site. You can do all this and more by setting up a basic sequence of welcome emails for your site. No matter what type of business you’re running, writing a welcome email is an important part of…
Hooks are an essential component of any successful social media marketing strategy. They are the first few words that catch the attention of your audience and encourage them to engage with your content. Without a compelling hook, your post may go unnoticed and fail to drive any engagement or conversions. In 2020, when reels came out, I was able to grow my Instagram community by 670% because of these hooks! I was dubbed The Reels…
According to a 2020 survey by Creator Hype, about 60% of content creators and influencers earn more than $1,000 per month from their online endeavors. However, as a content creator, it can be overwhelming to try and figure out what content creation tools you need to be successful. When I first started creating content, I was bombarded with recommendations for all sorts of expensive equipment and software. While some of these things can certainly be…
The Heidelberg Christmas markets are one of Germany’s most famous Christmas markets. They take place from November 21 to December 22nd and are located in the city center of Heidelberg. They’re a great way to enjoy the Christmas season with friends and family, as well as a very popular tourist attraction for those visiting Germany during this time of year. Since moving to Heidelberg, the Christmas Markets have been one of my favorite things to…
My first year of blogging I focused on all the wrong things. Of course, I was worried about the number of people coming to my blog and trying to keep up with posting multiple times a week. It’s important to realize that being a full-time blogger is hard work! I don’t say this to discourage you, but prepare you for the journey you’re about to embark on! Between the writing, SEO (search engine optimization which…
We’ve officially lived long enough in Germany that we were invited to multiple weddings! So in my true fashionista ways, I went on a hunt for all of the perfect wedding guest looks for under $100. When you reach this place in your 20s and 30s, it seems like every other weekend there’s an event to head to. You want a new look each time, but don’t want to spend your whole paycheck especially since…
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